• Free

Emails That Win You Clients

  • Course
  • 2 Lessons

Write emails that get replies. Land more projects in less time.

Not lining up enough new business?

Most agency outreach gets ignored.

You send a thoughtful email to a prospect who's clearly a good fit. Nothing. You respond to an RFP with a solid pitch. Silence. You follow up once, maybe twice, then give up.

It's not your work. It's the emails.

After running a leads service for agencies for over a decade, I've seen thousands of outreach emails. The ones that fail almost always make the same mistakes:

  • Too long

  • Too focused on the agency, not the client

  • No clear next step

  • No follow-up

The agencies that win? They do the opposite. Short emails. Client-focused. Clear ask. Consistent follow-up.

This free course teaches you exactly how to do that.

What's Inside

The 5 Principles (5-minute read)

The fundamentals behind emails that get replies. Before/after examples included so you can see exactly what to change.

Email Scripts & Templates

Copy-paste templates for every situation:

  • Cold outreach

  • RFP responses

  • Follow-up sequences

  • Objection handling

  • Closing deals

  • Asking for testimonials and referrals

No fluff. No 70-page ebooks. Just what works.

Who This is For

  • Agency owners doing their own biz dev

  • Sales leads who want better response rates

  • Anyone tired of sending emails into the void

What Others Have Said

"Robert has written the best resource I've read on using email to grow a client services business. I've personally used many of the tactics he covers, and can tell you without a doubt: they work."

Ruben Gamez

“When it comes to landing clients, nothing has made more of an impact for me than carefully crafted emails. Whether you're cold emailing, responding to an opportunity, or following up, Robert's book will give you the tools you need to close more business with simple, effective emails.”

Brian Casel

“Writing emails to freelance leads is a horrible, soul-sucking grind. It’s even worse when you don’t book a project after sending dozens of emails. I want to book projects, not be a full time, email sending robot. After following Robert’s advice, I’m spending less time writing email but booking more projects.”

Jarrod Drysdale

“The book does an amazing job at showing how to optimize those 1-1 emails that we write to our leads and potential clients. Robert’s advice is a healthy reminder about how to make your writing more personal, concise, to-the-point, and just “convert” better. I’m pretty sure that this short, but very useful, book will help many freelancers and consultants drive more relationships, business and pay for itself a hundred fold. :)"

Jakub Linowski

FAQ

How long does this take?

About 10 minutes to read the guide. The templates you'll reference for years.

Will this work for my agency?

If you send emails to prospects, yes. The principles apply whether you're cold emailing, responding to RFPs, or following up with warm leads.

Is this really free?

Yes. It used to be a $129 paid product. Now it's free.

I have another question.

Email me: robert@folyo.me

  • Free

Emails That Win You Clients

  • Course
  • 2 Lessons

Write emails that get replies. Land more projects in less time.